Liquid Death to Launch Energy Drinks in January 2026

July 21, 2025

We are excit­ed to announce that our port­fo­lio com­pa­ny, Liq­uid Death, will enter the ener­gy drink cat­e­go­ry with the launch of Sparkling Ener­gy in Jan­u­ary 2026.

The new 12-ounce bev­er­age will fea­ture:

• 100mg of caf­feine — approx­i­mate­ly the amount in a cup of cof­fee, and inten­tion­al­ly low­er than many new ener­gy drink entrants
• Added vit­a­mins
• Zero sug­ar or arti­fi­cial sweet­en­ers

This launch rep­re­sents the next phase of Liq­uid Death’s growth, build­ing on its suc­cess in dis­rupt­ing the water and iced tea cat­e­gories. We are proud to sup­port the team as they expand into this new seg­ment.

Read more in The Wall Street Jour­nal here.